seminar – 21/3/12 – future of design



stefan sagmeister – aiga poster

  • disappearance of labour ?
  • interactive environments, diy to entertainment
  • conditions of use not just communication


deleuze and design

cinema is the ‘post modern’ text – how it uses time/movemnet

‘forms of thought in its own right’
philosophical  idea through cinema
new image of thought

function – escape constriants of representaion – crase to rep reality , but consistently a reality

inner becoming

camera consummed

‘rear window’ – camera tells story, is a different character itself

citizen kane – slow pull focus – pressure of time in the shot

tavkovsky – the mirror  – film

raymond williams – everything prsent in ‘ the moment’

falini – ? infancy, middle, old age all at once

‘invention into reality’

deleuze –
Gilles Deleuze (French pronunciation: [ʒil dəløz]), (18 January 1925 – 4 November 1995) was a French philosopher who, from the early 1960s until his death, wrote influentially on philosophyliteraturefilm, and fine art. His most popular works were the two volumes of Capitalism and SchizophreniaAnti-Oedipus (1972) and A Thousand Plateaus (1980), both co-written with Félix Guattari. His metaphysical treatise Difference and Repetition (1968) is considered by some scholars to be his magnum opus.[2]
moving and becoming [subject and matter] – force of life

subjectivity shifts – never fixed

vitalism and mutliplicity – jon marx

rye-zone – things contain many truths – no beginning or end but a middle – from where it overflows -[rye zone] – grasses
subconscoius – burrows, constant mutationg, moving


territories – universal animal becoming

becoming inhuman

marvel delande 2008

snow – 29 words kinds of snow or 29 words for snow


animals –

  • territorial – symbolic markers, faeces/urine=signature, colours of skin
  • expressivity – migrates if needed
  • art not born with human beings but with animals
  • black birds – songs, nests, blue feathers, if not feathers they use blue bits in nest.. expressivity
  • animals – no relation to narrative, space, time
  • territory – birth of art – series of postures – deterritorialisation – outland- ish …


Graham – Key principles of Vis Com

ideas, observation and connection

‘Xmas  declarations’


complex issues made simple

breast cancer – qantas – based on safety instructions –  cant find image

  • simplicity
  • visula wit
  • presentation is half the battle


… is the greatest gift of human intelligence


  • political system
  • does capitalism work?
  • free market
  • globalisation
  • employment


  • just existing?
  • quality of life
  • space and resources

Challenges –

  • communication
  • complexity
  • ethics

Ethics –

  • personal
  • group
  • future direction

what is fairness?

  • can capitalism ever be fair?



  • status
  • individual goals
  • morality
  • quality of life

compromise –

  • bollocks!

rejection –

  • can i handkle it ?
  • progmantic
  • pessimistic
  • optomistic

Drive and Ambition-

  • life ambition
  • persobnal drive
  • recognition

‘creative ideas that have a value’ – find the product/service’s truth


















~ by mrtbrown on April 22, 2012.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: